Friday, March 14, 2014


Our recent failure with Kickstarter gives us much to consider. There are flaws with the site as a fund-raising tool, but perhaps it could be helpful as a promotional source. We'll mull how best to use the site and return with solid strategy.

The factor that was most troubling was the tiny number of pledges (20 something). In order to succeed, our publishing endeavor would need a solid group of core readers; I'd always envisioned 1000 as a good place to start. Considering the wealth of folk out there who read comics and/or graphic novels (including our target demographic of young readers), that number should be easily attainable.

The challenge is to find these readers. With clever promotion and a gradual grassroots build up of a fan base/readership, I can see us achieving those numbers, and hopefully a lot more.

Kickstarter was a good experience so far. I'd assumed it would facilitate our dream, but the truth is hard work and perseverence are what's required.

And we've got that in spades, True Believers! (sorry Stan!)

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